1. Overview & Architecture Scope
AriseSell ('we', 'our', or 'the Platform') operates an enterprise-grade Conversational Commerce ERP engineered for commercial retailers, e-commerce brands, and social commerce entrepreneurs across Bangladesh. This Privacy Policy governs all processing of personal and business data conducted through our web console (/console), Meta Cloud APIs (WhatsApp, Messenger, Instagram), courier integration webhooks, and automated checkout interfaces.
2. Information We Collect
Depending on how you and your buyers interact with AriseSell, we collect and process specific categories of data required to deliver reliable conversational sales and courier fulfillment:
Name, registered business email address, phone number, store name, brand logo, billing details, and assigned role credentials for team members (Owner, Manager, Agent, Staff).
Product titles, descriptions, SKU codes, prices, size/color variant matrices, stock levels, knowledge base FAQs (/console/brain), and vector embeddings used by Multimodal Vision AI to match customer image uploads.
Chat messages, buyer voice/photo uploads, order items, full recipient name, delivery mobile number, district/thana, delivery street address, and Cash on Delivery (COD) amount. We also receive Meta Page-Scoped IDs (PSID) and WhatsApp IDs.
Consignment tracking codes, delivery partner status webhooks (Steadfast, Pathao, RedX), delivery attempt histories, returned parcel logs, and COD payout reconciliation reports.
3. How We Use Data & AI Guardrails
We use collected information exclusively to power your conversational commerce workflow, protect your store from delivery fraud, and automate fulfillment:
Processing natural language inquiries in Bangla, Banglish, and English, recommending relevant in-stock products, and taking complete checkout orders.
Directly generating Steadfast, Pathao, or RedX consignments from chat addresses, tracking deliveries live, and updating customer threads.
Evaluating historical return risks and delivery reliability scores to shield merchants against fake COD orders and costly courier returns.
The AI is constrained by your uploaded store catalog and rules. It never invents fake discounts or promises unapproved delivery timelines.
4. Zero Data-Sale Policy & Trusted Sub-processors
We share data exclusively with authorized sub-processors necessary to run the infrastructure under strict confidentiality obligations:
- Meta Platforms Inc.: WhatsApp Business Cloud API, Facebook Messenger, and Instagram Graph API to send and receive customer messages.
- Logistics Courier Partners: Steadfast Courier, Pathao Courier, and RedX Logistics to create consignments and provide real-time parcel tracking.
- Enterprise AI Infrastructure: Stateless LLM inference clusters (Google Gemini Enterprise APIs) with contractual Zero-Data-Retention agreements ensuring your private chats are never used to train public foundation models.
- Legal & Regulatory Authorities: When strictly mandated by applicable laws of the People's Republic of Bangladesh under a valid court order or lawful governmental subpoena.
5. Data Sovereignty & Catalog Ownership
You retain 100% full, unencumbered ownership of your product catalogs, product images, descriptions, customer phone numbers, delivery addresses, and revenue records. AriseSell claims zero intellectual property or equity interest in your business data.
You grant AriseSell only a limited, revocable, non-exclusive license strictly to transmit messages, process AI vector matching, and interact with courier APIs on your authenticated behalf while your account is active.
6. Multi-Tenant Security & Encryption
AriseSell implements bank-grade multi-tenant cryptographic safeguards to ensure zero data leakage between different merchants and distinct stores:
7. Store Lifecycle & Danger Zone Deletion
AriseSell features an intentional separation between permanent merchant identity accounts and dynamic store instances:
8. Meta Platform Compliance & User Data Deletion
AriseSell strictly complies with Meta Platform Terms, Developer Policies, and WhatsApp Business Solution Terms. In accordance with Meta Platform Data Deletion requirements, any Facebook, Messenger, or Instagram user can easily request deletion of their data:
- Facebook App Settings: Go to your Facebook Profile > Settings & Privacy > Settings > Apps and Websites > Select 'AriseSell' > Click 'Remove'.
- In-Chat Deletion Request: Send the message 'Delete My Data' or 'ডাটা মুছে ফেলুন' in any store chat connected with AriseSell.
- Email Support: Email [email protected] with your Facebook Profile link or phone number for prompt manual verification and purging within 48 hours.
9. Your Rights & Data Portability
As an authorized merchant on AriseSell, you maintain comprehensive rights over your stored business and customer records:
Export all customer phone directories, order logs, and courier records in standard CSV/Excel format anytime directly from /console/customers and /console/orders.
Disconnect your WhatsApp Business number, Facebook Page, or Instagram account with a single click from /console/channels. Webhooks cease immediately.
Update catalog SKUs, wholesale costs, knowledge base rules, or store addresses anytime with instant synchronization across active AI chats.
Monitor active browser sessions, team member login activity, and enable Two-Factor Authentication (2FA) for heightened administrative protection.
11. Children's Privacy (18+ Commercial Requirement)
AriseSell is a commercial B2B software-as-a-service application built for retail businesses. Our services are strictly directed to individuals who are at least 18 years of age and legally competent to enter commercial contracts in Bangladesh.
We do not knowingly solicit or collect personal information from individuals under 18. If we discover that an unauthorized minor has registered a store, we will immediately terminate the account and permanently delete all associated data.
12. Policy Revisions & Data Protection Officer
We may update this Privacy Policy periodically to reflect enhancements in AI functionality, Meta Platform requirements, or regulatory changes in Bangladesh. When material revisions occur, we notify active merchants via email or in-console alerts, updating the 'Last Updated' timestamp at the top of this document.